Zuzor-Cygames Proposal

Enhance Brand Activation

We Zuzor, are honored to be working with Cygames. Our smart-free movement interaction technology paired with Cygames' gaming expertise will create incredible experiences for consumers and opportunities for out-of-home, device-free, interactive scenarios. Our common goal is to revolutionize gaming, events, music concerts, and general environments using hands-free and wearable-free reactive media technology. We are dedicated to maintain our leadership position on the cutting-edge through constant and continuous improvement of our technologies.


Brand Activation

Memorable experiences establish long-term connections between the brand and the consumer.

Floor Branding

 Versatile space design makes immersive environments possible.


Brand Activations for Games

Fosters customer engagement through movement with newly released games.


Social Marketing

Unique interactive component will increase social media reach and engagement.


Reactive Environments

Reactive, multi-sensory environments will set a new precedent for the Escape Room Industry.


Music Concerts

Interactive, dynamic, and visually stunning effects will be the new standard at music concerts and festivals. 


High-end Events

Moving from passive to engaged, events are evolving into new dynamic formats.


Trigger Objects

Relics and weapons such as swords, bow and arrows, axes, and spears are tracked for an unparalleled gaming user-experience. 


Cygames will be the first company in Japan to integrate interactive technology into gaming and entertainment, creating a strong competitive advantage. Zuzor is open to discussing exclusivity for a continued competitive position for Cygames in Japan.


Price Level Tiers


Temporary Installations


Price Level: Lowest

The most affordable option would be for temporary setups, for example:

Interactive Sculptures and Parade Floats

Interactive Virtual Playgrounds

Social Media Photo Booths

Vending Machines

Conferences and Exhibitions

Music Concerts


Price Level - Intermediate

The middle-priced option would be for large events with a large number of attendees, for example:

Artist/DJ Movement Capture

Audience Movement Capture

Projection Holograms

Permanent Installations

EscapeRoom 2.jpg

Price Level - Highest

The most expensive option would be for permanent installations, for example:

Escape Rooms

Video Game Theme Parks


Based on which price level tier is selected our next steps will be to discuss the following items: 

  • Developing a suite of thematic effects that draw upon existing or future objects and textures from Cygames titles.

  • Designing interactions with the effects according to several levels: texture direct mapping, interaction with objects with scripted behavior, gesture recognition for graphics activation, and dynamic & interactive scenario management.

  • Creating special trigger objects and markers branded to the game title.


This is a dynamic proposal that captures what we bring to the table. If you would like a more standard proposal in document form please let me know. We look forward to forming a long-term, strategic business partnership with Cygames.